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mendel


Rich Lafferty's Journal

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In the (red)
pinkie pie
mendel

Turns out that buying a t-shirt and an iPod might not be helping Africa much after all: Project (RED) has only pulled in $18M in donations for $100M of marketing outlay in its first year. (RED)’s CEO responds: It’s never been a charity! It’s not about the money, it’s about the exposure! The first seven months don’t count!

Originally posted at rich text.

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